Email Accessibility Improvements Make Every Email Inclusive, Accessible, and Impactful
11 in 4 adults has a disability (CDC, 2022). If your emails aren’t accessible, you’re losing them before they even read your subject line.
Some common disabilities impact email engagement:
Vision impairments
According to the World Health Organization (WHO), at least 2.2 billion people globally have near or distance vision impairment.
Color blindness
Affects 1 in 12 men (8%) and 1 in 200 women (0.5%).
Dyslexia
Impacts 15% of people, making reading difficult for over 30 million adults in the U.S. alone.
Cognitive disabilities
Affect 0.5% of U.S. adults.
Aging population
By 2030, 1.4 billion people will be 60 or older, often experiencing vision and cognitive changes.
Situational disabilities
For example, a broken arm can limit an individual’s interaction with digital content.
If your emails aren’t accessible, you’re unintentionally excluding millions.
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What our email accessibility improvements cover
Why email accessibility is good for business — not just compliance
With today’s tools, there’s no excuse for inaccessible emails. It’s not just the right thing to do — it’s the smart thing to do.
What We Offer
At Cirro Consulting, we provide end-to-end email accessibility services — from WCAG audits to accessible HTML email development — for teams using Salesforce Marketing Cloud, HubSpot, Mailchimp, and more.
- Email template audit (contrast, headings, structure)
- Alt text, ARIA tags, and semantic HTML fixes
- Mobile-first and keyboard-friendly design
- Code clean-up for screen reader compatibility
- Training and handover documentation
Our Process
Email Marketers & CRM teams
Developers & Designers
Regulated Industries (Banking, Pharma, Public Sector)
Agencies managing email marketing